Contributed by-Prescott Downtown Partnership, Inc.
PRESCOTT – The Prescott Downtown Partnership’s Summer Concert Series finished the season on Sept. 25 with very strong numbers, having reached more than 36,000 viewers virtually and in person.
“The Summer Concert Series is always popular with locals and visitors,” said Sheri Shaw, PDP president. “But in 2020, it was a light in the dark for many people. We worked very hard to ensure we moved forward responsibly and safely while offering people an option for outdoor entertainment.”
More than 16,000 people attended performances in person and another 20,000 tuned in on Facebook and YouTube.
“It was important for us to offer the series to all music fans,” said PDP Executive Director MJ Smith. “With the streaming sponsorship of Prescott Pro Sound, we were able to bring the music to those at higher risk for COVID-19 complications, those uncomfortable with crowds, our homebound residents and fans far and wide.”
Music fans were effusive in their praise of the series, writing thank you notes to city and county officials for allowing the season to proceed.
“Thanks so much for allowing the summer concert series to continue in downtown Prescott,” wrote Roger Stanley. “It has been wonderful to have a place to go that is clean and safe to enjoy live music during these trying times. I have been to almost every one and it is a highlight of my week. Thank you for allowing me to feel less socially isolated.”
Yavapai County Board of Supervisors Chairman Craig Brown was integral in the continuance of the series, Smith said.
“Prior to the start of the series, we met with Chairman Brown and Yavapai County Community Health Services Director Leslie Horton and created a COVID-19 safety protocol that allowed us to move forward with the outdoor event,” she said. “Without the support of Chairman Brown, the series would have been dead in the water. He gave us the opportunity to proceed and that in turn allowed 36,000 people to benefit from quality music.”
According to Yavapai County Community Health Services, zero cases of transmission have been traced to the Summer Concert Series, Smith said.
“I think it is important to note that outdoor events can be organized in a safe and healthy way,” she said. “Inclusion of hand wash and hand sanitizer stations, requiring staff and vendors to wear face coverings and increased sanitation practices allowed us to host healthy gatherings amidst the pandemic.”
The 21-date series, sponsored by El Gato Azul, Affinity RV, Command Roofing, Yavapai Bottle and Gas, Yavapai Broadcasting, Prescott Pro Sound and the City of Prescott, featured the Goodwin Street Gang, Candace Devine and the Prescott Collective, the Larry Kantor Quartet, Central Arizona Concert Band, Toucan Eddy, Mood Swing, Mint Jazz, One Road South, Leonard Interior, Northern Arizona Big Band, Mike Vax, Cheektones, King Copper, Funk Frequency, OrganNauts, Drew Hall and Anton Teschner, and Scandalous Hands.
“We want to thank all of our sponsors and the musicians who make the Summer Concert Series such an incredible event,” Shaw said. “We are blessed with incredible local talent and our sponsors allow us to showcase the gifts of these brilliant musicians.”